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Focusing on Creativity

Createquity is a blog written by Ian David Moss, Fractured Atlas’ Research Director. His “top ten” list of important arts policy stories was posted late last year, but if you missed it, it is well worth a read (and not just because he highlights WolfBrown’s work). New ways of measuring impact, new priorities for the focus of public relations and advocacy, new organizational structures, and more- taken together, the ten stories signify a startling degree of change in our field.

Clearly there’s a lot going on. What I find most interesting is the focus on creativity expanding beyond the traditional sphere of “arts and culture.” I notice increasingly complex ways in which people actively claim or reclaim their creative selves: through new performance types, new and unusual venues, and new forms of media, among others. This article highlights the ways in which arts organizations have started tapping into the interest in flash-mobs and the role of social media in their formation. In fact, Clarke Mackey’s Random Acts of Culture focuses on “vernacular culture” which gives priority to engagement and tends to focus on participation more than our customary European forms do.

As someone who works on planning for and with local arts agencies, I see this expanded focus on creative participation as a major step forward for our field. Of course the message about the creative economy is being heard (perhaps a bit too loudly, according to some). But I hope we can think more broadly about creativity and its impact on education, communities, and our lives in general.

How would your community – or your local arts agency – look if there were a stronger focus on supporting and enhancing access to creativity?


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